Nicolla Hewitt Communications Jun. 2023 - Sep. 2024

Public Relations Associate l New York, New York

• Lead the development and execution of strategic PR campaigns for high-profile clients, including the Prime Minister and Parliament of Cambodia, Hillary Clinton’s Vital Voices Global Partnership, Prince Harry’s Africa Parks, and Wildlife Alliance.

• Directed a comprehensive media campaign for the 2024 Vital Voices Global Leadership Awards at the Kennedy Center, featuring Hillary Clinton and Diane von Furstenberg.

• Oversaw the creation of targeted algorithmic media strategies across platforms such as Twitter, LinkedIn, TikTok, Instagram, and Spotify Podcasts.

• Crafted compelling press releases, media biographies, and crisis communications for diverse clients in various industries.

• Revamped and optimized the company’s website, incorporating modernized graphics and upgraded domain server functionality for enhanced user experience and performance.

Smithhouse Strategy Jun. 2024 - Aug. 2024

Public Relations Intern l New York, New York

• Managed coverage tracking for high-profile entertainment clients, including HBO, NatGeo, Apple TV, and Queer Eye, ensuring comprehensive media monitoring and reporting.

• Captured detailed client insights and meeting notes, contributing to informed decision-making and strategic planning.

• Produced and distributed a daily report to the team, offering in-depth analysis of recent trends, media developments, and client coverage updates.

DONT WALK Charity Fashion May. 2023 - Present

Committee Member l St Andrews, Scotland

• Served as the key liaison between the Creative Director and Front of House team for what Teen Vogue describes as the world's "largest student-run unisex fashion show."

• Conducted in-depth analysis of past runway contributions from student designers featured by renowned fashion houses like Chanel, Vivienne Westwood, and Raf Simons, ensuring a cohesive and innovative creative vision across all events.

• Collaborated with a team of 50+ members, driving inclusive event planning and outreach efforts to create a memorable and diverse fashion experience.

Sorelle Gallery of Fine Art Jun. - Aug. 2023

Gallery Assistant l Westport, Connecticut

• Contributed to over $100,000 in fine art sales within a two-month period.

• Collaborated with the Director of Marketing to enhance the company’s international presence through platforms such as Shopify and 1stDibs.

• Developed a comprehensive case study analyzing revenue trends, forecasting future profits, and outlining key media strategies.

• Lead store operations and cultivated strong customer relationships, ensuring smooth day-to-day business functions.

Petra Farm May. - Jun. 2023

Farm Hand and Branding Assistant l Paros, Greece

• Developed strategic hospitality and marketing initiatives for a family-owned agricultural business, driving brand visibility and customer engagement.

• Produced capers, lavender, and olive oil crops in full compliance with certified organic agriculture standards, ensuring high-quality output.

• Acquired and implemented sustainable farming techniques to reduce environmental impact and address the challenges posed by climate change.

• Researched the region’s famed antiquities (most notably the Parian marble) with the guidance of the local family. I was able to visit marble quarries and archeological sites on both Paros and Antiparos.

Loved Brands Jan. - May 2023

Director of Social Media l London, England

• Curated media strategies and managed influencer outreach for a marketing firm, enhancing brand visibility and engagement.

• Spearheaded the launch of a Creator Community platform, connecting publicity-seeking brands with content creators for strategic collaborations.

• Delivered tailored media solutions for wellness and lifestyle businesses, driving brand growth and audience reach.

The Office of U.S. Congresswoman Rosa DeLauro Aug. - Sep. 2021

Congressional Intern l New Haven, Connecticut

• Supported Congresswoman Rosa DeLauro’s policy team during the 117th Congress, in her role as Chair of the House Appropriations Committee, contributing to key legislative initiatives and budgetary decisions.

• Partnered with New Haven refugee services to drive community-focused support and outreach.

• Assisted in press events that spotlighted regional start-ups, promoting innovation and local business growth.